An Introduction to Digital Marketing and Digital Strategy
Understand how digital technologies, social media, and AI are reshaping communication and interactions in the digital ma…
查看课程内容 →背景与经历
老师介绍
Cathal Melinn从事数字营销、商业分析与电商培训，教学覆盖搜索、社交媒体、策略、报告和优化，并面向初学到进阶学员。
三门课程分别讨论数字营销策略基础、数据驱动策略执行，以及渠道、电商与社交服务。
专长与业务问题
数字营销策略与渠道运营
授课风格
面向初学至进阶学员，围绕数字营销各学科建立理解。
课程与服务
课程与内训
Data and Digital Strategy Execution
Understand how to cultivate a data-driven mindset, manage data effectively, and use insights to improve marketing action…
查看课程内容 →Digital Channel Planning Strategy
Gain an understanding of channel planning and the key tactics for leveraging various digital marketing channels Develop…
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