课程概览
This two-day workshop-style training course uses case studies, practical writing sessions and exercises to hone participants proposal drafting skills and enhance their knowledge of cost benefit analyses.
Proposal writing skills are crucial for business success because they enable businesses to clearly communicate their ideas, secure funding and build partnerships.
Well-written proposals articulate business ideas, projects or solutions and help stakeholders understand the scope, objectives and value that you are trying to communicate.
During this training course the expert trainer will focus on the role of proposals in project management and how to conduct preparatory work before the proposal is completed.
The course also covers lots of tips and techniques, and the importance of including a cost benefit analysis as part of the project.
This workshop-style training course will take participants through each step of the proposal writing process, from understanding why they are writing a proposal, to gathering information, writing and proofreading, through to creating the final, professional product.
Key topics in this course include:
Developing a plan
Proposals and contract law
Writing effective proposals
Writing executive summaries
Developing a cost benefit analysis
The expert trainer will use a mix of theory plus lively and interactive training methods, including exercises, case studies, practice sessions and group discussions. This course is designed to help you develop your proposal writing skills.
During this highly interactive training course, participants are encouraged to participate and discuss their experiences to get solutions to problems they have encountered.
This training course is part of our
Commercial Contracts Training Course collection
which has been designed for the in-house lawyer.
Benefits of attending
By attending this training course you will:
Learn
how to write a powerful proposals
Expand
your proposal drafting skills and techniques
Understand
how to evaluate proposals
Gain
the skills to write executive summaries
Get to grips
with proposal management processes
Explore
tips and techniques for preparing proposals that win contracts
Understand
methodologies used in developing a cost benefit analysis
Who should attend?
This training course will be of particular interest to all those professionals who write and manage proposals, including:
Commercial managers
Bid and tender managers
Project managers
Business development managers
Key account managers
Marketing and sales professionals
Day 1
课程大纲
Day 2
Introduction to proposals
Definition of a proposal
Types of proposal
Why write a proposal?
Making your proposal responsive
Proposals and contracts
Position in contract
Difference between proposal and contract
Is a proposal a binding contract?
Letter of acceptance - acceptance of a proposal
Writing a proposal
Proposal development plan
Where to begin
Internal reviews
Budget
Proposal writing checklist
Proposal content: part 1
Cover sheet
Table of contents
Executive summary
Organisation information
Project description
Project work plan
Proposal content: part 2
Human resource
Project site
Project monitoring
Project risk and evaluation
Proposed budget
Attachments
References
Compliance
Effective drafting
Writing tips
Words that often create confusion – what to avoid
Proof reading and editing skills
Submission of proposal
Formatting and typing
Page content
Deadline date
Team lead requirement
Copying and distribution
Golden rules for successful proposals
Write a persuasive summary
Compelling story
Customer focused
Evaluation from customer perspective
Winning executive summary
Powerful presentation
Lessons learnt
Tips and techniques
Practical examples
Cost benefit analysis (CBA)
What is CBA?
Why do we need a CBA?
What process calls for a CBA?
What are the processes and methodologies used in developing a CBA?
Cost benefit analysis – making the case for a project or proposal
Develop the problem statement
Define the objective and scope
Formulate assumptions and identify constraints
Document current status (status quao)
Define alternatives with cost estimates
Identify quantifiable benefits
Identify non-quantifiable benefits
Define alternative selection criteria
Compare alternatives
Report results and recommendations