课程

Positive Persuading and Influencing Skills for Pharma Professionals

Robert Hersowitz · 授课老师

Course overview This training course will help you to build confidence and acquire the necessary skills to increase your personal effectiveness in dea…

课程内容

课程概览

Course overview

This training course will help you to build confidence and acquire the necessary skills to increase your personal effectiveness in dealing with colleagues, clients, bosses and stakeholders across the pharmaceutical industry.

Dynamically designed and delivered, the interactive programme focuses on best practice tips and techniques that will allow you to strengthen and perfect your influencing ability in three key areas:

Improved inter-dependent working across functions and even cultural boundaries

Increased self-awareness – gaining insights in how you come across to others

Great communication, self-projection and influencing skills

Attending this session will help you to understand, define and practice behaviours which lead to effective interpersonal communication at different levels, both inside and outside the organisation.

After the webinar, participants will have the opportunity to attend a complimentary, optional 45-minute virtual coaching session with the course tutor.

This private and confidential session allows participants to reinforce their learning, explore key concepts in greater depth, and discuss how the content can be applied within their own workplace.

Browse our extensive selection of

Life Sciences training courses

for industry-leading insights into a range of topics. These include

Medical Devices

, IVDs,

Biotech and Biopharma

,

Animal Health

and

Pharmaceutical training courses

.

Benefits of attending

Identify

some of the more challenging obstacles to effective communication

Learn

how to prepare for one-to-one and one-to-group communication

Acquire and practise

communication skills which lead to improved relationships in the workplace

Explore

strategies for handling difficult people and situations

Learn

how to work with individuals from different functions and cultural backgrounds

a personal effectiveness ‘action plan’ for the future

Who should attend?

This course will be relevant for anyone working in the pharmaceutical, medical device or animal health industries who wants to improve their influencing skills in the workplace, including:

Experienced line managers and leaders

Newly appointed managers

Functional or department heads

Project or team leaders

Technical support specialists

Advisers and consultants

Popular with...

This course has proven particularly popular among our customers in these roles:

Associate Director

Manufacturing Manager

Regulatory Affairs Director

This course will cover:

课程大纲

  • Day 1

    Day 2

    Introduction, welcome and objectives

    Defining personal effectiveness (scene-setting, terms of reference – behaviour and personality – group work and discussion)

    Behavioural influences (self-awareness)

    Factors which influence human behaviour at home and at work

    Family and parents – genetic, gender and generation influences

    Culture and ethnicity (working with people from different parts of the globe)

    Understanding the difference between negative manipulation and influencing with integrity

    Understanding the diverse forces which influence motivational response

    Mindsets

    Gender

    Generation and age

    Nationality and regionality

    Behavioural styles

    Leadership and management styles

    Communication models that work

    An introduction to EI (emotional intelligence) – EI self-mapping tools

    How to read and interpret other people’s behaviour

    Calibrating – pacing and/or leading – neuro-linguistic programming concepts and skills

    Defining and distinguishing positive and negative behaviours

    Examining and exploring passive, aggressive and assertive behaviour

    Techniques for assertiveness

    Analysing behaviour patterns – self-others using the people mapping and behavioural toolkit

    Communication skills workshop

    Developing communication strategies that work

    The 4-Box Model

    Planning communication: starting, maintaining and ending discussion

    Techniques for involving others

    Listening skills: theory and practice – open and closed questions, summarising and clarifying

    Learning to say no, handle criticism, express criticism, make requests

    Preparing for difficult conversations with colleagues, peers and other stakeholders

    ‘Selling’ ideas, getting buy-in and commitment from others

    Influencing a group of individuals who represent different ‘style challenges’

    Influencing people from other cultures and backgrounds (USA, Europe, Asia-Pacific, Middle East and Africa)

    E-persuasion and influencing – using IT tools such as email and digital platforms such as Zoom, MS Teams etc. to persuade and influence from a distance

    Dealing with difficult customers, colleagues, bosses and staff

    Techniques for self-projection

    Handling aggressive as well as passive individuals

    Working with non-verbal communication

    Managing conflict and stressful communication – response vs reaction

    Evaluating performance and planning for improvement – follow-up

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